In most cases, people generally welcome a Friday with excitement. Fridays usually mean that the weekend is finally here; rest and relaxation are just around the corner. But today, this Friday is getting a little different welcome than usual.

Today is the first Friday the 13th of the year. For many, this mean that today is meant to be unlucky. However, for Clinical List America, we look at today as the perfect day to start developing your clinical trial recruitment strategies. Why is today a perfect day, you ask? Because we don’t like to depend on luck to reach your patient enrollment in clinical trials goals!

Instead, our team focuses on developing highly targeted patient recruitment techniques that are based on strategy, not luck. To help you reach your goals, Clinical List America uses its nationwide, proprietary medical database that is verified as 100 percent HIPAA compliant. We use this database to target a specific audience to receive your direct mail recruitment piece. Once we have selected the appropriate audience, our award-winning designers then develop a 100 percent customized direct mail piece. During this entire process, our customer advocate, Mary Lou, works with you to make sure that your recruitment piece is exactly how you want it. No luck, just strategy! And the best part? For us, Friday the 13th is just another great day to start your patient recruitment strategy!

Don’t rely on luck for your patient recruitment, and don’t let Friday the 13th be unlucky! Instead, contact our customer advocate, Mary Lou, at MaryLou@ClinicalListAmerica.com or 1-888-299-1202 to get started on your patient recruitment strategy today! And be sure to stay up-to-date on more patient recruitment tips by subscribing to our monthly e-newsletter here or connecting with us on Facebook, Twitter, Google+ or LinkedIn!